Chances are most people in the world fit into the 99%. In this case that would be the 99% of people who are doing social marketing wrong, barely or not at all. Though the argument could be made that not at all is better than wrong since wrong does damage. Hopefully you are doing some or at least researching it. To qualify I will say I am not always right –...

Shhh. It’s okay. We know where your cookies are. You probably don’t even realize how many cookies you have actually accumulated but you are about to know for sure. To find your cookies in Chrome just takes a few click from your stock browser. You do not need to download a cookie plugin and you do not need to dig around in your hard drive directories. Go...

Because WordPress is so simple to install and make minor changes to like header graphics, home page class, color scheme, and plugins used there are literally hundreds of people claiming to install “custom WordPress sites”. In reality they are doing nothing, or very little, any untrained person cannot do. It’s point and click for the most...

I wish my parents had known more about SEO when they named me. Sometimes when we in the digital branding and marketing sphere take on a new employer or client we face a few “name” challenges. We really cannot do much about it because the company is already born and we’re late to the game. I understand. I mean my name is Ken Cook for Pete’s...

I wrote a short article on landing pages over at ActiveRain this morning and thought I explained fairly well what a landing page is. I often take for granted that I live in a very techy sphere and I am surrounded mostly with people who eat, drink and birth tech. We’re the 2% ers in the real estate industry. Simply defined a landing page is a single page...